Prepositions with nouns

How to use prepositions with popularity

Popularity commonly appears with in in expressions about change or ranking, and with of in noun phrases such as the popularity of a product.

Quick answer

Common uses of popularity

Use in popularity for changes, levels, or comparisons: rise in popularity. Use of popularity to show what is popular: the popularity of the app. The phrase of popularity alone is not a normal fixed expression.

The singer grew in popularity after the tour.
We studied the popularity of popularity polls in the media.
The sudden rise in popularity surprised the team.

Choose the pattern by meaning

These forms are not interchangeable. Choose the construction by meaning, not by which preposition appears most often.

1
rise in popularity

Talking about growth or decline

Use in popularity after nouns such as rise, increase, drop, or decline.

There was a sharp rise in popularity last year.
The game saw a steady increase in popularity among teenagers.
2
popularity of + noun

Naming what is popular

Use of to identify the person, product, idea, or activity that is popular.

The popularity of streaming services keeps growing.
Researchers examined the popularity of electric cars in cities.
3
popular with + group

Referring to the audience

Use popular with to name the people who like something.

The café is popular with students.
This style became popular with young professionals.

See the difference in context

The same subject can take different constructions because each sentence answers a different question.

Construction
Example
Meaning
in popularity
The brand increased in popularity after the campaign.
Used for movement or change in how popular something is.
of popularity
The survey measured the popularity of several candidates.
Of usually connects popularity to the thing being discussed, not as a fixed phrase by itself.
popularity among
The sport gained popularity among children.
Names the group where something is popular.
popularity with
Her music has great popularity with local audiences.
Names the audience that likes something.

Common mistakes

Some combinations appear in real text but do not mean what learners often assume.

Using of popularity as a fixed phrase

Of popularity is usually part of a larger noun phrase, not a standalone expression.

✕ The actor grew of popularity. ✓ The actor grew in popularity.

Missing of after popularity

Use of before the thing that is popular.

✕ The popularity social media is obvious. ✓ The popularity of social media is obvious.

Using in for the audience

Use among or with for groups of people.

✕ The app has popularity in teenagers. ✓ The app has popularity among teenagers.

Quick practice

Choose the expression that matches the intended meaning.

1. The singer increased ___ popularity after the award.
2. We discussed the popularity ___ online learning.
3. The game is popular ___ young players.

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Frequently asked questions

Is in popularity correct?

Yes. It is common in expressions such as rise in popularity or grow in popularity.

Can I say of popularity?

Usually only inside a larger phrase, such as the popularity of the show. By itself, of popularity is not a normal fixed expression.

What prepositions are common with popularity?

Common combinations include popularity of something, popularity among a group, and increase in popularity.

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