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puffery

[ US /ˈpəfɝi/ ]
[ UK /pˈʌfəɹi/ ]
NOUN
  1. a flattering commendation (especially when used for promotional purposes)

How To Use puffery In A Sentence

  • Such "puffery" was not unique, nor was it limited to the beauty products available for women. Madame Rachel: Beautiful for Ever
  • And then we'd have missed out on this piano-plonking, pappy, pop puffery. This week's new singles
  • -- To my Friend Sauerteig this poor seven-feet Hat-manufacturer, as the topstone of English Puffery, was very notable. Past and Present Thomas Carlyle's Collected Works, Vol. XIII.
  • For evidence of Obama's "puffery" we have a Republican senator running for re-election. Report: Both Obama And Clinton Embellished Senate Roles
  • For evidence of Clinton's "puffery" we have timelines of when things happened, we have her own schedules, etc. Report: Both Obama And Clinton Embellished Senate Roles
  • There has always been a fine line between legitimate puffery and misleading advertising.
  • Reality: puffery is anything a judge, NAD, or arbitrator says a consumer clearly should not rely on. Archive 2009-06-01
  • But of course, it’s Hollywood, and the gentlemen on the tape who have been caught blatantly contradicting themselves, swanning about and engaging in puffery of the first order, are shameless enough, and arrogant enough not to care. Hollywood Producers Damn Themselves With Their Own Words | Disinformation
  • In response to the shareholder lawsuit, Moody's argued that its claims to independence and ratings integrity were just "puffery" - legalese for innocent exaggeration: GlobalResearch.ca
  • Celebrity chatter is my guilty pleasure, but the Fug Girls call the puffery to account. Design Observer: Main Posts
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