neuromarketing

NOUN
  1. marketing based on studies of consumers' sensorimotor, cognitive, and affective responses
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How To Use neuromarketing In A Sentence

  • This is part of an emerging science called neuromarketing, which uses the techniques of cognitive neuroscience to try and evaluate and design better product promotions. Mind Hacks: February 2006 Archives
  • Two U.S. researchers are speculating on the popularity of the new field of neuromarketing, which is a high-tech way for marketers to find out what consumers like or dislike. ITWire - IT and Telecommunications news views and jobs
  • You guys heard of this thing called neuromarketing? Comments at Boxes and Arrows
  • Nevertheless, neuromarketing is being sold as a technology that is already available. Times, Sunday Times
  • An emerging technique called neuromarketing that uses brain scans to measure human response to promotional messages is starting to catch on in Europe-and soon ads may become even more effective at prompting you to pull out your wallet. Search Engine Roundtable
  • His tool is neuromarketing - or looking directly into our brains - a practice that has hitherto been viewed as bordering on the unethical. Times, Sunday Times
  • There is a new kind of marketing called neuromarketing that actually uses brain scans to measure how our brains react to certain stimuli. Dave Johnson: Should We Ban Manipulative Marketing?
  • Companies like BrightHouse are trying to distance themselves from the term neuromarketing, which has a sci-fi feel to it, and their clients and funders often prefer to remain anonymous. PUSHING THE BUY BUTTON
  • But now they plan to go a step further, and plunge inside the heads of Christmas shoppers using "neuromarketing" - the use of a machine to read your mind as you weigh up your gift options. Telegraph.co.uk - Telegraph online, Daily Telegraph and Sunday Telegraph
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