NOUN
-
the essential factor; the all-important element; the supreme aim
profit is the be-all and end-all of business
How To Use be all and end all In A Sentence
- Viewpoint neutrality is not the be all and end all of all standards of conduct in speech, although it might be something to lean towards to some degree. The Volokh Conspiracy » A View from an Incoming Harvard 1L
- I don't think it is the be all and end all of online travel. It is an important product in our portfolio for consumers and suppliers.
- Lu said the package "is not the be all and end all"; Americans also need middle-class tax cuts and health care.
- For him, this is the be all and end all of everything, his key unargued and indefensible bedrock presupposition that simply must be accepted. Archive 2008-01-01
- He said that it also damaged the extent to which schools were prepared to engage in extra-curricular activities, such as debating, sport or drama because exams become the be all and end all.
- Bottom line is plasma physics in astronomical objects and their phenomena is important, but it is not the be all and end all, and furthermore is fairly minor compared to gravitational, evolutionary and kinematic behaviours that cause most observed phenomena. Spacecraft Detects Mysterious "Ribbon" at Edge of Solar System | Universe Today
- In the grand scheme of things, a sound thrashing on a rugby field is not the be all and end all of everything.
- It would be a wonderful honour and a great privilege to manage Glasgow Rangers one day, but I don't look at it as being the be all and end all.