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direct mail

NOUN
  1. advertising sent directly to prospective customers via the mail

How To Use direct mail In A Sentence

  • To establish the new identity, the bank has extensive nationwide multimedia campaign plans that will include press and outdoor advertising, direct mailers, and in-branding activities.
  • September 2009, representative of the two countries carried out in the Cuban capital Havana, direct mail, but no agreement on the negotiations.
  • When you send your direct mailer to your present customers, the response rate will be five to 20 times greater than when the same piece is mailed to people who have never bought from you.
  • News releases, brochures, newspaper advertising, direct mail and public service announcements are also in the works.
  • There are four basic direct marketing media available: direct mail, telemarketing, mass media, and interactive media.
  • What did they do with the direct mail when it came through the letter box?
  • Occasional focus groups, quarterly meetings, customer surveys and direct mailings simply won't suffice.
  • Throughout the process, sales reps take notes about their conversations, looking for anything that can help refine their pitch, or be of use in direct mail campaigns or at trade shows.
  • Print marketing covers a wide range of options, from point of sale booklets to direct mail pamphlets.
  • To combat this, direct mailers will do anything to get you to open their junk, no matter how dishonest.
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